It’s understandable that choosing the right SEO company for your business is a big decision. After all, you’re putting your trust in someone to help improve your business for the long term. Having said that, it is a decision that does have to be made sooner rather than later. Every day that you delay, you are losing business and revenue to competitors who are ranked higher than you in the search engine results.

Below, we have included some top tips to help you choose an SEO company that fits your budget and fulfils the criteria to look for when choosing a truly professional service.

Individual Prices For Individual Businesses:
SEO is NOT the same for all businesses. Just as all businesses are not the same as each other. Therefore your SEO company should provide different price points for different sized businesses. Search engine optimisation is not a process that you can use a set mould for. If you decided to use the same marketing tactics that other businesses use, you are following someone else and therefore you will also end up behind them in the search results.

Keyword Optimisation:
Keyword optimisation is crucial to how your website’s pages rank and how the person searching for your service will find you when they search a specific term. Here at BCKwebsolutions, we build things from the ground up. We carry out a thorough analysis of your content and then tweak it so that it is optimised for the keywords you are trying to rank for. We also show you the keywords we think you should be going after to increase your overall website traffic and searches. No term is too small to go after if it gets you extra business.

Top-rated Customer Service:
When working with a professional SEO agency, you want to be sure that your needs and requirements are going to be met and surpassed. You want to have that line of communication open and available whenever you have a concern to raise or a question to ask. The best search engine optimisation companies will put to bed your concerns before they become problems AND be able to focus on the task of increasing your traffic.

Paying For Quality:
SEO and online marketing involve hard work and effort. Your SEO consultant shouldn’t dive in head first without a plan. Developing a strategy and finding the right keywords with great traffic and low competition takes time. When paying for this service, you shouldn’t expect to find a bargain (because they won’t be able to deliver on what they promise). However, you also shouldn’t have to pay extortionate prices. The price point should be justifiable and reasonable for the level of service being delivered.

Refining Your Link-Building Strategies:
Ranking top for high competition keywords is great, but it’s just as important to have a well-built and well-maintained linking strategy. The SEO company you choose will work to put in place both reciprocal and one-way linking because they know how important this is to the search engines. They will also breakdown the current linking structure within your website and explain how they will improve it.

Long Game – Not Cash And Dash:
Your SEO company should deliver on their promises. The marketing strategies used should drive more targeted traffic to your website and business. This will have a two-fold effect, potentially increasing the customers purchasing your products or services and increasing your long-term customer numbers and value.

Feel free to use the above-mentioned tips as a guide to help make a choice when choosing the right SEO company for you.

Also check out our website for the search terms: Manchester SEO expert, Manchester SEO company, Leeds SEO expert and Leeds SEO company. If we can rank for these terms against others who actually do search engine optimisation, just think about the impact we can have on your business.

So, why do you need an SEO expert on a local level? Because the age of the phone book and paper advertising is over. In the digital age, the internet on computers and smartphones is king.

I will leave you with a final thought. If your business isn’t on the first page of Google, two things are happening:

• You are losing potential customers and revenue to your competitors.
• You aren’t getting seen – Ask yourself how often you go past page 1, or even the first few results for a particular search term. If you are honest with yourself, you will say on the rarest of occasions.

So if you have a business in Manchester or Leeds, then get in contact with us today on 07469896355 to receive your free consultation and website SEO analysis.